Tag Archive: Marketing

A marketing success story.

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If you've ever wondered if a well thought out and executed marketing strategy can affect your businesses bottom line, MES is a great marketing success story to prove the point.

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Therapeutic Journeys gets a total marketing package!

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Brand Identity, Marketing Collateral & Website Design Therapeutic Journeys, LLC, a brand new company offering a wide range of hypnotherapy services is our latest client! We started less than two weeks ago, with a logo and a website layout started by another developer that didn’t have the time to finish the project on schedule. The...

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Ways to Improve Marketing

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It’s the start of another new year, and hopefully you, like many businesses, have seen an improvement in your bottom line as the economy begins to show signs of improvement. If you’re smart, though, you aren’t about to sit on the sidelines and passively wait for your customers and prospects to come to you as...

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A New Website for Majestic Building Maintenance

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Majestic Building Maintenance, Inc. is enjoying the new website just developed for them by Axxis Design Group. Majestic is a commercial cleaning services company that specializes in restaurant cleaning, office cleaning, post construction clean up services, and real estate-owned property maintenance services. Headquartered in Dublin, Ohio, they are expanding rapidly to other locations in the...

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Brand your Company Email!

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Email signatures are an easy way to add your brand to emails, but can be confusing if you’ve never done it before, especially if you’d like to create consistent email signatures company-wide. Below I’ll detail how it’s done, with help from Ellen Adams, Microsoft Office Outlook Program Manager on Microsoft’s online blog. The first step...

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Are You a Brand?

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By: Lynn Parker, WomenEntrepreneur.com After no requests for the topic for years, I’ve been asked to speak on “personal branding” twice in the past month. Because I pay attention to what the universe seems to want me to do, I’m taking notice. So do I have anything to add to the topic? Is personal branding...

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Logo Design: What should I consider?

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Perhaps you’re getting ready to launch your brand new company, or maybe you’ve been in business a while and can finally afford to hire a designer. Whatever the situation, having a logo designed for your business can be exciting and daunting at the same time. You want the coolest logo ever, but how do you...

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What is a Brand?

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  It may be more helpful to define what a brand is not. A brand is not a name, though certainly many companies have “brand names.” A brand is not a logo or a trademark, though they can be an important visual part, or trademark, of your brand. Probably the simplest way to describe a brand...

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Lead Generation the Smart Way!

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If you’re like me, you probably get several emails a week offering lists of leads you can purchase. Lists of hundreds or thousands of people and companies you can presumably add to your email and phone campaigns. Tempting? I may take some heat for this, but I have to tell you to just say “no”...

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Get Social!

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An important part of good marketing is touching your audience often. Your prospects may not need your services right now, or maybe they don’t know they do… keeping your name in their minds, even subtly, gives you a far better shot at being in their mind when they DO need your services or have a...

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Do I Need a Marketing Plan?

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In a word, yes. In a few more words, here’s why: A good marketing plan… Will affect your business plan (and vice versa). Will help you see where you stack up to your competition and aid you in positioning your company. Will analyze the strengths and weaknesses of your company, products, and services. Will give you...

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